Consumer VOICE, Road Safety Network (RSN), and Consumer Guild, Lucknow, marked the World Day of Remembrance (WDR) for Road Traffic Victims 2025 on 17 November in Lucknow with a public march and tribute meet to honour lives lost in road crashes and raise awareness about road safety in Uttar Pradesh. Held under the theme “A Call for Speed Management and a Road Safety Action Plan,” the event highlighted the urgent need for scientific speed management, safer road environments, and a comprehensive State Road Safety Action Plan (RSAP) to protect vulnerable road users such as pedestrians, cyclists, and two-wheeler riders.
Participants gathered for a tribute ceremony, observed a moment of silence, and took a road safety pledge before beginning the march from Pandey Complex to Mohanlalganj Police Station. Senior police officials, including ACP Vikas Kumar Pandey and SHO D.K. Singh emphasised the critical link between speeding and rising road fatalities, while road safety experts called for evidence-based speed limits, stronger enforcement, and integration of RSAP into state-level planning. Active involvement from women’s groups, youth, students, and civic organisations underscored that road safety is a shared responsibility. According to the MoRTH Road Accidents in India 2023 report, Uttar Pradesh recorded 44,534 road crashes and 23,652 deaths—the highest in India—reflecting the urgent need for statewide road safety reforms and safer mobility systems. The march concluded with a unified call to make road safety a community-driven movement and a pledge to support safer speeds, responsible driving behaviour, and policies that save lives.